First of all lets see how wikipedia define a blog:

A blog (a portmanteau of web log) is a website where entries are written in chronological order and commonly displayed in reverse chronological order. "Blog" can also be used as a verb, meaning to maintain or add content to a blog.

What are the pro's and con's of real estate blogs:

Pro's

• Free CMS (content management systems available)

• CMS allows for immediate publishing of data (posts and pages) on to blog.

• Easy to install.

• Inexpensive

• In general, SEO (Search Engine Optimization) friendly

• Constantly updated (good for SEO)

• Interactivity with prospective clients

• Blog's have personalities unlike static web pages.

In yesterdays post, I mentioned three very important points in setting up the foundation for your search engine friendly real estate website.

1. Find an SEO friendly web hosting company.

2. Find a web developer that understands how to code for search engines.

3. Work on the design and applications of your website with the company/developer.

Today i will continue with this post and talk about the variety of options you have when looking for a website developer (Point 2).

You have a couple of options when looking for a real estate website developer.

Researchers at Enquiro did an eye tracking study to see what users looked at on the screen. Results show that eyes stay within a zone they call the Golden Triangle.

72% click on the first entry that meets their criteria within the Golden Triangle!!

This graph compares the three Major Search Engines. MSN - Yahoo - Google

Where according to author Aaron Wall from the SEO Book in general, Google gets twice as much traffic as yahoo and Yahoo twice as much traffic as msn.